Full Job Description
Position: Digital Content Strategist
Are you passionate about creating high-quality digital content that resonates with diverse audiences? Amazon is seeking a talented and innovative Digital Content Strategist to join our dynamic team in the scenic setting of Manitou Beach-Devils Lake, Michigan. In this role, you will lead strategic content initiatives, optimize user engagement, and leverage analytics to enhance our digital presence.
About Amazon
As a global leader in e-commerce and cloud computing, Amazon is dedicated to innovation and customer satisfaction. We empower our employees to think big and innovate, ensuring a workplace that nurtures talent and creativity. Our Manitou Beach-Devils Lake office is poised for expansion, and we are excited to welcome a new member to our team.
Key Responsibilities
- Develop, implement, and refine comprehensive content strategies that align with Amazon's brand objectives.
- Collaborate with cross-functional teams, including marketing, design, and product management, to create engaging digital content.
- Conduct thorough market research and audience analysis to inform content development and identify emerging trends.
- Utilize SEO best practices to enhance content visibility, ranking, and overall performance on various platforms.
- Measure and analyze content performance metrics and user engagement data to continuously optimize strategies.
- Create and maintain editorial calendars to ensure timely and relevant content delivery.
- Manage content budgets, timelines, and resources to maximize project effectiveness.
- Stay up-to-date with industry developments and emerging technologies to inform content strategy.
Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field.
- A minimum of 3 years of experience in digital content strategy, content marketing, or a similar role.
- Strong understanding of SEO, social media, and digital marketing best practices.
- Experience with content management systems, analytics tools, and marketing automation platforms.
- Exceptional writing, editing, and communication skills.
- Ability to work collaboratively in a fast-paced environment while managing multiple projects simultaneously.
- Strong analytical skills with a data-driven mindset.
- Creative thinker with a passion for storytelling and engaging audiences.
Preferred Qualifications
- Master’s degree in Marketing, Communications, or a related field.
- Experience in E-commerce or technology industries.
- Proficiency in various content creation tools (e.g., Adobe Creative Suite, Canva).
- Knowledge of UX/UI principles and best practices.
- Experience with paid media campaigns and performance marketing.
What We Offer
- Competitive salary and performance-based bonuses.
- Comprehensive health and wellness benefits, including medical, dental, and vision plans.
- Generous paid time off (PTO) policy along with paid holidays.
- Retirement savings plans with company matching.
- Opportunities for professional development and career advancement.
- Flexible working hours and a supportive team environment.
- A vibrant office culture centered around innovation, collaboration, and customer focus.
Why Manitou Beach-Devils Lake?
Our office in Manitou Beach-Devils Lake is perfectly located to provide a harmonious work-life balance. Residents enjoy easy access to nature, recreational activities, and a close-knit community. The area is famous for its beautiful lakes, stunning sunsets, and friendly locals, making it an ideal workspace for those who appreciate a peaceful yet vibrant environment. From boating and fishing to hiking and local farms, there’s never a dull moment.
How to Apply
Join Amazon as a Digital Content Strategist and help us shape the future of digital engagement! Interested applicants are encouraged to submit their resume and a cover letter detailing their relevant experience and unique qualifications for this role.
We look forward to welcoming a passionate and skilled professional who shares our vision for exceptional digital content that impacts millions of people across the globe.
A diverse and inclusive workplace with a culture of innovation—where will you fit?